Pianegonda and Pioneer Denim x Amref

Limited edition bracelet in denim, leather, and silver, crafted by Pianegonda in collaboration with Pioneer Denim, in support of Amref.
A bracelet
that tells
a story
Pianegonda presents a limited-edition bracelet, born from the collaboration with Pioneer Denim: an exclusive creation that blends the elegance of 925‰ silver and the artisanal mastery of leather craftsmanship with the authentic texture of denim.
Produced in only 50 pieces, the bracelet will be available in a limited run and 10% of the proceeds will be donated to Amref Italia in support of its humanitarian projects.
The official launch will take place in an exclusive preview during Pitti Uomo, in Florence – Italy, from June 17 to 20.
The partnership with Amref
In a world still striving to achieve full gender equality, it is essential to join forces to create a tangible and lasting impact. Amref and Pianegonda share fundamental values of social justice, equality, and respect for all. We are united by the belief that every individual, regardless of gender, should have access to the same opportunities and rights.
Together, we want to turn our values into concrete actions that support women, their leadership, and the fight against all forms of gender-based violence. Pianegonda celebrates beauty and individuality through messages of inclusion and empowerment; Amref carries out tangible initiatives to protect and enhance the role of women. Our collaboration is a strong message of solidarity and commitment to a fairer future, where every woman can live free and fulfilled.
Together, we want to turn our values into concrete actions that support women, their leadership, and the fight against all forms of gender-based violence. Pianegonda celebrates beauty and individuality through messages of inclusion and empowerment; Amref carries out tangible initiatives to protect and enhance the role of women. Our collaboration is a strong message of solidarity and commitment to a fairer future, where every woman can live free and fulfilled.

Who is Amref ?
Founded in 1957 in Kenya, Amref is the largest African health NGO. Active in 36 countries across sub-Saharan Africa, it works alongside the most vulnerable communities—especially women and children—to protect their health.
Thanks to 193 ongoing projects and a widespread presence, in 2023 alone, Amref’s initiatives reached 38 million people.
For more information: amref.it
Thanks to 193 ongoing projects and a widespread presence, in 2023 alone, Amref’s initiatives reached 38 million people.
For more information: amref.it

Who is Pioneer Denim ?
Pioneer Denim is a cutting-edge textile company based in Bangladesh and part of the Badsha Group. Founded in 1976, it stands out for its sustainable denim fabric production, featuring a LEED Platinum-certified facility and a fully integrated supply chain that includes spinning, dyeing, weaving, and finishing. Their production capacity reaches 78 million meters of fabric per year, with plans for further expansion by 2025.
For more information: pioneerdenim.com
For more information: pioneerdenim.com

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