EXCLUSIVE PREVIEW: MVP WARDROBE X PIANEGONDA, CONTEMPORARY FASHION AND JEWELRY ON THE EVE OF MILAN FASHION WEEK
Pianegonda launches exclusively in Milan the new capsule collection created in collaboration with MVP Wardrobe, the brand founded by designer and entrepreneur Maria Vittoria Paolillo.
The presentation was held yesterday, September 22, on the eve of Milan Fashion Week, during a refined event that blended the excellence of Italian design with a convivial atmosphere.
This capsule was born from an authentic dialogue between two worlds that only appear distant: the sculptural and experimental jewelry of Pianegonda and the sophisticated, contemporary aesthetic of MVP Wardrobe. A creative intertwining that explores new perspectives of style, celebrating the image of an elegant, independent, and seductive woman—values shared by both brands.
“We strongly believe in the synergy between fashion and design, which is why we chose to collaborate with designer Maria Vittoria Paolillo. This capsule collection represents our vision of contemporary jewelry: an authentic and distinctive language, capable of engaging with different worlds and transforming jewelry into a form of personal and stylistic expression,” said Beatrice Beleggia, CEO of Pianegonda.
“I am very happy to return to my first love and my origins: jewelry. This encounter between the world of MVP Wardrobe, that of Pianegonda, and my creativity marks a truly important new chapter, and I am grateful to celebrate it with a dedicated event inaugurating MFW,” said Maria Vittoria Paolillo.
The collection includes rings and ear cuffs in 925 sterling silver, brass, and gold, ruthenium, and silver galvanic finishes. The pieces are characterized by architectural volumes and concentric lines that evoke movement, energy, and freedom of expression. Sinuous curves and the interplay of solids and voids recall modern architecture and the female body as a sculptural form, translating the minimal codes of avant-garde design into jewelry to be worn every day.
After its preview at VicenzaOro with the participation of designer Maria Vittoria Paolillo, the official launch in Milan marks an important step in Pianegonda’s pursuit of a new code of transversal and inclusive elegance, in constant dialogue with the worlds of fashion and design.
This was the presentation of the first drop, to be followed by a second launch before Christmas.
From September 23 to 29, throughout Milan Fashion Week, the collection will be showcased at the Pianegonda Boutique in Via Gesù, 3.